Before taking the first sip, wine connoisseurs often gently swirl the glass in their hand – a seemingly habitual gesture that actually embodies an art of appreciation. Swirling the glass not only awakens the wine but also reveals layers of subtle aromas, fully reflecting the wine's character. So why do wine connoisseurs always swirl their wine before tasting? The answer lies in how wine interacts with the air and how we perceive flavors through both our sense of smell and taste.

1. Why do you need to shake wine when drinking it?

Swirling a glass of wine isn't just for show; it's actually a crucial technique that can instantly alter the wine's structure and flavor. There are three main reasons for this action:

1. Fragrance Release (Aeration)

This is the most important reason. Wine contains hundreds of aromatic compounds (aromas) "trapped" inside the liquid.

• Increased surface area: When you swirl the glass, the alcohol spreads evenly, creating a larger surface area in contact with the air.
• Evaporation is accelerated: Oxygen interacts with the alcohol, causing the aromatic molecules to evaporate more quickly, making it easier to detect characteristic scents like fruit, flowers, or oak when you bring your nose close.

2. "Filter" out unwanted odors.

Some bottles of wine, after being tightly sealed in cork for a long time, often develop unpleasant odors initially (such as a sulfurous smell or a slight musty odor).

• Shaking the glass helps these volatile compounds escape more quickly.
• It allows the wine to "breathe," reducing the overly strong alcohol concentration in the nose and restoring balance to its original flavor.

3. Check the "Health" of the Wine (Wine Legs)

When you swirl and pause, the wine will slowly trickle down the sides of the glass, creating streaks that connoisseurs call "Legs" or "Tears of Wine" .

• Alcohol and Sugar Content: The slower and more pronounced the flow, the higher the alcohol content or the higher the sugar content (high concentration).
• Based on this, drinkers can predict the "strength" and structure of the wine before actually taking a sip.

Tip: If you're not used to it, place the base of the glass on a flat surface, hold the stem with your index finger and thumb, and gently rotate it in a circular motion. This will help prevent the wine from splashing out while still achieving optimal results!

2. Instructions on how to properly swirl wine before drinking.

Swirling wine is an art form, but if done incorrectly, it's easy to spill wine or make the process look unrefined. Here are two ways to properly swirl a glass, from basic to advanced:

1. How to shake on a table (For beginners)

This is the safest way and gives you the best control over the rotation, preventing you from spilling wine on your clothes or tablecloth.

Step 1: Place the wine glass neatly on a flat surface (dining table).

Step 2: Use your thumb and index finger (you can add your middle finger) to gently grip the stem (the narrow part of the glass). Do not hold the bowl of the glass, as the heat from your hand will warm the wine.

Step 3: Holding the base of the glass against the table, gently draw small circles clockwise or counterclockwise.

Step 4: Rotate for about 3-5 seconds, then stop to allow the fragrance to spread.

2. How to shake in the air (For experts)

Once you get the hang of it, you can lift the glass and shake it. This looks very professional and confident.

Step 1: Firmly grip the stem of the glass with your fingers. Note that the closer your grip is to the base of the glass, the smoother the rotation will be.

Step 2: Use wrist movements instead of your whole arm. Imagine you're using a wine glass to draw a small circle in the air.

Step 3: Gently swirl the bottle with moderate motion until the wine rises to about half the height of the glass, then stop.

3 "Golden" Tips to Avoid Losing Points

To make the act of shaking a glass elegant, you need to remember:

1. Amount of wine in the glass: Only fill the glass to the widest point of the bowl (usually about 1/3 full). If you fill it too full, you'll definitely spill wine when you swirl it.

2. Timing of shaking: Only shake just before smelling and tasting. Do not shake continuously throughout the meal because excessive oxygen exposure will cause the wine to quickly become "tired" (lose its flavor).

3. Observation after swirling: Immediately after stopping, bring the glass to your nose to instantly sense the aroma and observe the "legs" of the wine flowing down.

3. Enjoy delicious wine at Golden Wine

At Golden Wine , we believe that each bottle of wine is not just a beverage, but a story told through its flavors. To fully explore that story, the combination of refined tasting techniques and an elegant ambiance is essential.

Here's how you can fully enjoy the essence of every drop of wine at Golden Wine:

1. Choose the "Signature" wine line.

Each wine in our system is carefully selected to suit a diverse range of tastes:

• Red Wine: These are full-bodied, rich wines, ideal for gently swirling to release the aromas of oak and ripe fruit.
• White & Rosé Wine: Offers freshness and elegance; should be chilled to the ideal temperature before serving.

2. The "Awakening" the Senses Process

When you visit Golden Wine or own a bottle of wine from us, follow these 4 steps (4S) to experience the difference:

• See: Observe the vibrant colors under the light.
• Swirl: Perform the skillful swirling motion of the glass as instructed to allow the wine to "breathe".
• Smell: Immerse yourself in the layers upon layers of fragrance that have just been released.
• Sip: Allow the wine to spread throughout your palate, appreciating the smooth tannins and the lingering finish.

3. Special offers for discerning souls.

To celebrate the New Year 2026 and the upcoming grand opening, Golden Wine is offering exclusive privileges to our valued customers:

• Hands-on experience: In-person tasting instruction at the store.
• Artistic Gifts: Gift sets complete with premium crystal glasses, making your "shake" experience more perfect than ever.

Golden Wine – Where flavors soar. We don't just sell wine, we offer a luxurious lifestyle.